Explored examples of well-designed experiences in the real world
COMPANY OVERVIEW
An American multinational retail corporation that operates a chain of hypermarkets, discount department stores, and grocery stores.
BUSINESS NEED
The Analytics team in the Ethics and Compliance Division had been getting a lot of traction with a growing number of internal teams. Suddenly, everyone needed insights and visualizations from their data. The small team found themselves with a ton of work to do, designing and delivering dashboard after dashboard. Every design phase was a long and painful process, as the team had great difficulty extracting clear requirements from their stakeholders. They were looking for a way to change how they worked with stakeholders and break out of the cycle.
SOLUTION
The client brought in Ironside to run a 3-day workshop, with the goal of getting the team quickly ramped up on Experience Design techniques and best practices, in order to help them get unstuck. We started with an overview of design thinking concepts, then went through the end-to-end process in depth. The team practiced the techniques using their own business problems, and we ended with a discussion of the practical details of rolling out these processes internally.
Understand Experience Design
Learn the Process
Apply the Process
Utilize the Techniques
KEYS TO SUCCESS
The 3-day workshop resulted in the following benefits for the client: