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Artificial intelligence assistant on smartphone

Transforming Enterprise Productivity with Advanced AI Assistance from Amazon Q

Technology has evolved significantly from dial-up connections to cloud computing and Artificial Intelligence (AI). As a result, businesses must now adopt AI solutions that push their operations beyond using traditional tools. One such solution…

Data Management

Sales Data Strategy: Your One Source of Truth

I belong to many Sales Operations and Sales Compensation social media groups. Recently, I read a post regarding what defines Sales Performance Management (SPM) that was very tool-based. It prompted me to think about all the systems and data…

Gartner BI & Analytics Summit Concept Biking to Mountains

Business Analytics

3 Tips to Get the Most out of Gartner BI & Analytics Summit

One thing all conferences have in common is that they're overwhelming. There's more to learn, see, and do than any one person can handle. Narrowing all those options down to what matters most for your role is tricky at best and frustrating…

Raising Hands Cognos Analytics Webinar Q&A Concept

Business Analytics, Technology Spotlight

Cognos Analytics Webinar Q&A: Insider Insights

We heard a lot of great questions during the Cognos Analytics Webinar Q&A we held after our live presentation. The discussion was so productive we thought we'd roll out a transcript as an article so all of you can easily get the Cognos Analytics…

Business Analytics, Technology Spotlight

Ironside Webinar Series: Top 3 User Enhancements in Cognos Analytics

On January 19th, Ironside hosted a webinar on exploring the Top 3 User Enhancements in Cognos Analytics. Scott Misage, Ironside Engagement Manager and Bob O'Donnell, IBM Senior Technical Solutions Architect, delivered an overview and a Cognos…

Business Analytics, Data Science

Recipes for Predictive Modeling: Highly Imbalanced Data

Suppose you’re trying to build a model to predict respondents, and in your data set, about 3% of the population will respond (target = 1). Without applying any specific analysis techniques, your prediction results will likely be that every…

Business Analytics, Data Management

Our Top 5 Articles of 2015: Data, Analytics, Advisory

Even though we're already blazing full speed ahead into 2016, it's always important to take a minute to look back at the past year and recognize the high points that made it special. In addition to being named a Boston Business Journal Pacesetter…

Blurred Store Aisle - Market Basket Analysis

Business Analytics, Data Science

Beyond Market Basket Analysis: Extending Association Rules

Do you ever wonder how Netflix makes recommendations for you? Or how the drug store decides which coupons to offer you when you make a purchase? Behind the scenes they have a data scientist conducting what is called market basket analysis, which…

finance it team discussing data warehouse

Data Management

Industry Case Study: Modernizing the Data Warehouse for Finance IT

As you've seen in some of our previous articles about the financial services industry, there's a lot that goes on behind the scenes to enable financial services firms to gain new customers and provide accurate investment advice. What matters…

Business Analytics, Data Management, Technology Spotlight

Hadoop Ecosystem Quick Start: 5 Key Components

By now we all know that Hadoop is a central part of many big data projects, but how do we integrate this technology with some of the more traditional approaches to data handling? Is there a way to make sure our Hadoop cluster is interacting…

Data Management, Technology Spotlight

IBM Fluid Query and the Modern Data Warehouse

The modern data landscape is so much more diverse than it was in the past, and the modern data warehouse needs to increase its flexibility to keep up. In the modern warehouse, it’s not enough to just source all the data; it’s equally important…

Ironside is a data, analytics, and AI consulting and technology implementation company. We work with clients to understand their business objectives and day-to-day challenges, then employ our deep expertise in data strategy, architecture and engineering, integration, business intelligence, AI, and generative AI. We create technical solutions and practical approaches designed to drive smarter, data-driven decisions across a company and help it move further and faster toward its business goals.